JDA Software Opens New Social Channel for Customer and Partner Engagement

by Press Release on 2012-01-17

The Supply Chain Nation blog to feature insights and conversations between JDA experts and customers about trends, best practices and emerging supply chain technologies  

SCOTTSDALE, Ariz., Jan 17, 2012 (Global Logistics Media) -- JDA(R) Software Group, Inc , The Supply Chain Company(R), today formally unveiled its new corporate blog -- Supply Chain Nation. Supply Chain Nation is a forum for real-time conversations about industry trends, best practices and market insights around supply chain, merchandising and pricing innovation. It will feature lead expert bloggers, including Fabrizio Brasca, Danny Halim, Joseph King and Kelly Thomas, among others.

"This blog, a part of our overall social media marketing strategy, presents a unique opportunity for JDA thought leaders to share domain expertise and their perspectives on current trends, as well as experiences that demonstrate what is possible in the realm of supply chain transformation," said Tom Dziersk, executive vice president, sales and marketing, JDA Software. "We want it to be a place where customers and prospects discover ideas that spur action within their own organizations, while at the same time inspire them to enact change that delivers real results. It's also a medium for JDA to connect with our customers and partners on their pain points and approaches to solving key challenges."

Supply Chain Nation affords JDA the opportunity to expand on the thought leadership and customer success stories featured in the company's award-winning Real Results Magazine. In addition, it offers readers an opportunity to engage in two-way dialogue with JDA experts and others, allowing all participants to benefit from each other's expertise and perspective. In the future, guest contributors will be invited to provide in-depth blog posts on a variety of supply chain and industry-specific topics.

"The landscape has fundamentally shifted," said Hamish Brewer, president and CEO, JDA Software. "To stay relevant and competitive in this market, businesses need to tap into what their customers want and evolve their business models to meet the demands of their buyers. To that end, we want to use this platform to help our customers stay on top of different shifts that are changing the way they do business and reinvent their customer engagement experience. With the official launch of the blog, we invite readers around the globe to join the conversation and share their thoughts, insight and personal experience with us."

About JDA Software Group, Inc.
JDA(R) Software Group, Inc. , The Supply Chain Company(R), is the leading provider of innovative supply chain management, merchandising and pricing excellence solutions worldwide. JDA empowers more than 6,000 companies of all sizes to make optimal decisions that improve profitability and achieve real results in the discrete and process manufacturing, wholesale distribution, transportation, retail and services industries. With an integrated solutions offering that spans the entire supply chain from materials to the consumer, JDA leverages the powerful heritage and knowledge capital of acquired market leaders, including i2 Technologies(R), Manugistics(R), E3(R), Intactix(R) and Arthur(R). JDA's multiple service options, delivered via the JDA(R) Private Cloud, provide customers with flexible configurations, rapid time-to-value, lower total cost of ownership, and 24/7 functional and technical support and expertise. To learn more, visit www.jda.com or e-mail info@jda.com.